In the News (2016)
The Times, December 29, 2016
Great expectations: who you should watch in 2017
International Business Times, December 28, 2016
From Russian hacking to ransomware: What the experts say about cybersecurity in 2017
Business Times, December 28, 2016
IoT devices become new targets for cybercriminals
Today Online, December 28, 2016
Cyber security: Time for a rethink on boosting immune system
Global News, December 26, 2016
From your smart TV being held hostage to personalized healthcare: What to expect from tech in 2017
TechCrunch, December 26, 2016
40 female founders who crushed it in 2016
CIO Asia, December 22, 2016
Four evolved cyber-threats APAC organisations must pay attention to in 2017
IT World Canada, December 22, 2016
2017 may be the year of the battle over encryption, again
Tech City News, December 20, 2016
Darktrace CEO Poppy Gustafsson on how to raise $104.5m and employing curious minds
ITProPortal, December 20, 2016
A Busy Month for Cyber Attackers: Tesco Bank, Three Mobile and Muni
Networks Asia, December 19, 2016
The year in IT: cybersecurity hogged the headlines
ZDNet, December 14, 2016
How AI-powered cyberattacks will make fighting hackers even harder
Raconteur, December 14, 2016
What if cyber gangs control the robots?
Huffington Post Canada, December 12, 2016
The cyber-attacks you didn't hear about this year
Singapore Business Review, December 12, 2016
Why a secure IoT environment matters
Dark Reading, December 12, 2016
5 things security pros need to know about machine learning
VentureBeat, December 11, 2016
Here’s how cyber attacks get worse in 2017
Wall Street Journal, December 9, 2016
The Morning Download: White House takes issue with China’s tightening approach to cybersecurity and censorship
StartupItalia!, December 9, 2016
Talking to the spy: interview with Dave Palmer (Darktrace)
Enterprise Management 360, December 7, 2016
Darktrace tech director’s five predictions for cyber security in 2017
The IT Nerd, December 7, 2016
5 predictions for cyber security in 2017
TechCrunch, December 5, 2016
Darktrace co-founder discusses the future of cybersecurity
SC Magazine, December 5, 2016
Russia's banks will be hacked today, apparently
Computerworld, December 5, 2016
Behavior analytics tools for cybersecurity move into enterprises
IBS Intelligence, December 5, 2016
Banks and FIs ahead of the curve on cybersecurity
TechCrunch, December 5, 2016
Spies + Math == Darktrace
Computerworld, December 2, 2016
Machine learning: A new cyber security weapon, for good and ill
Mashable, December 1, 2016
This huge cyber weapon is a sign of a growing internet crime trend
Huffington Post UK, December 1, 2016
New Android malware ‘Gooligan’ has breached over 1 million accounts
SC Magazine, November 29, 2016
A million German routers knocked offline by failed Mirai botnet attack
ITProPortal, November 29, 2016
Is cyber security entering the age of automation?
Computer Weekly, November 29, 2016
Deutsche Telekom botnet attack underlines infrastructure vulnerabilities
Raconteur, November 29, 2016
Is your washing machine a security risk?
The Globe and Mail, November 29, 2016
Three keys to success: teamwork, flexibility, and creativity
Version2, November 29, 2016
AI-teknologi kan skabe en ny æra for hackere og sikkerhedsfolk
Mashable, November 28, 2016
Transit hack may be just the start of attacks on infrastructure
Dark Reading, November 28, 2016
San Francisco Transit Agency earns praise for denying ransom request
The Security Ledger, November 28, 2016
Ransomware used against Muni known as harsh, virulent
PC World, November 25, 2016
Will AI usher in a new era of hacking?
Global Security Mag, November 24, 2016
Darktrace has announced that Bassadone Automotive Group has deployed Darktrace Enterprise Immune System
Computing, November 24, 2016
IT security shouldn’t be ‘because I told you so’ – consult employees on policy, agree industry panel
Huffington Post Canada, November 23, 2016
You may be the biggest threat to your employer's cybersecurity
Business Reporter, November 21, 2016
The experts’ view: Protecting your business against emerging cyber threats
Computer Weekly, November 18, 2016
Three breach highlights several security issues, says (ISC)2
TechCrunch, November 18, 2016
Three UK suffers major data breach via compromised employee login
SC Magazine, November 18, 2016
Three data breach leads to two arrests
CSO Online, November 18, 2016
Battling global DDoS attacks requires coordinated response
Wired, November 17, 2016
Startups and corporates must join forces to boost UK cybersecurity
ZDNet, November 17, 2016
How your connected home or office is a gift for hackers, criminals, and cyber spies
The Sunday Times, November 16, 2016
Tesco hackers used mobiles to launder haul
Huffington Post Canada, November 16, 2016
From corporations to SMBs, cybercriminals don’t discriminate
Computer Weekly, November 16, 2016
Business needs AI defence against AI attacks, says Darktrace
Infosecurity Magazine, November 15, 2016
#ISSEconf: Shifting to self-learning, self-defending networks
The Sun, November 14, 2016
Hackers' shopping spree: Tesco cyber thieves who stole £2.5m from online customers went on spending spree in US and Brazil
BBC Radio 4, November 12, 2016
Darktrace’s Dave Palmer on Money Box discussing the Tesco Bank theft
CNET, November 11, 2016
Internet-connected devices will always pose a risk, experts say
Computer Business Review, November 11, 2016
5 UK start-ups changing business with AI
The Memo, November 10, 2016
Farfetch, Accesso & Britain’s tech elite honoured at PwC’s UK Tech Awards
LendInvest Blog, November 9, 2016
Meet City A.M.’s top 5 explosive growth companies this year
Singularity Hub, November 9, 2016
Battle of the bots: How AI is taking over the world of cybersecurity
City A.M., November 8, 2016
At the frontline: The cyber threat is becoming ever more subtle
Financial Times, November 8, 2016
High-tech heists highlight growing digital challenge banks face
Tech Week, November 8, 2016
Darktrace: Machine learning will filter through the noise of cyber security
Geektime, November 8, 2016
UK startups raise $161 million in October, more than doubling September investments
Computer Weekly, November 8, 2016
Tesco Bank theft shows need to take cyber security more seriously
Western Journalism, November 8, 2016
Obama administration cracking down on potential election day cyber threats
Financial Times, November 7, 2016
Tesco: unexpected cyber attack in banking area
Tech Week, November 7, 2016
Tesco Bank halts transactions after online fraud
PC World, November 7, 2016
Election Day in U.S. faces specter of cyberattacks
The Christian Science Monitor, November 7, 2016
How hackers eroded Americans' trust in democratic process
CIO, November 4, 2016
DNC hacker calls on brethren to monitor US election
SC Magazine, November 4, 2016
Analysts mixed on reason for Liberia Mirai attack
Business Weekly, November 3, 2016
Increasing global buy-in to Darktrace’s ecosystem
Evening Standard, November 3, 2016
5 ways to protect your email account from hackers
Newsweek, November 2, 2016
Can hackers be stopped? The state of defense in the private sector
TechCrunch, November 2, 2016
Tools that help startups scale effectively
Financial Times, November 1, 2016
European tech funding slows in post-Brexit anxiety
Cyber Defense Magazine, October 31, 2016
Developing an immunity to cyber-crime
Forbes, October 29, 2016
Why you are the greatest security threat currently out there... for now
Hellenic Shipping News, October 28, 2016
Franman enhances security portfolio with Darktrace’s leading Enterprise Immune System Technology
Canadian Underwriter, October 27, 2016
Pay day?
The Straits Times, October 27, 2016
StarHub outage: Experts sound alarm on attacks by 'smart' devices
The Business Times, October 27, 2016
Attacks on network came from infected devices, says StarHub
ZDNet, October 26, 2016
Singapore telco says DDoS attacks behind two recent outages
Business Weekly, October 25, 2016
New Killer50 whipping up a Storm
San Francisco Business Times, October 24, 2016
How your business’s devices and networks may be used in cyberattacks
APAC CIO Outlook, October 24, 2016
Understanding and combating insider threat
Mashable, October 22, 2016
You need to do this one thing to protect your internet-connected devices from hackers
SC Magazine, October 22, 2016
Mirai botnets linked to massive DDoS attacks on Dyn DNS, Flashpoint says
Mashable, October 22, 2016
Your smart device caused the internet to crash and burn
Bloomberg, October 21, 2016
The possible vendetta behind the East Coast web slowdown
City A.M., October 21, 2016
Cyber security innovators are taking on the criminals on their own turf
Wired, October 20, 2016
AI will 'supercharge' cyberattacks. Meet the cyber defenders standing in its way
Business Weekly, October 19, 2016
Darktrace detects over 18,000 serious cyber incidents
TechCentral.ie, October 17, 2016
Adaptive security
TechTrade Asia, October 15, 2016
Darktrace reports 600% rise in deployments in one quarter
IDG Connect, October 11, 2016
APAC: A hotbed of cybercrime
Politico, October 11, 2016
Obama's order fails to stop big federal leaks
Business Insider, October 8, 2016
Artificial intelligence-powered malware is coming, and it’s going to be terrifying
Financial Times, October 7, 2016
Cambridge: can the wave of new homes meet rising demand?
Financial Times, October 3, 2016
Small companies are not immune to costly cyber attacks
Digital News Asia, September 30, 2016
Darktrace threat report 2016 launched
Wired, September 30, 2016
Hackers, beware: London’s booming cyber security scene is closing in
Networks Asia, September 30, 2016
Darktrace discovers 16,000 ‘serious’ early-stage threats
Politico, September 29, 2016
A word with Chris Lynch, head of the Defense Digital Service
Information Age, September 28, 2016
Artificial intelligence: a force for good or bad?
Information Age, September 28, 2016
Fighting machines with machines: how to beat ransomware
Financial Director, September 27, 2016
Yahoo’s data breach highlights difficulty in determining whether unauthorised access to data has occurred
Financial Times, September 23, 2016
Cyber experts look to usual suspects in Yahoo hack
CNBC, September 23, 2016
Cybercriminals are siphoning millions from ATMs; here's how they can be stopped
Politico, September 23, 2016
Morning Cybersecurity: Taking stock of the massive Yahoo data breach
CloudPro, September 23, 2016
Darktrace announces cloud-only environment
Financial Times, September 23, 2016
‘State-sponsored actor’ stole data from 500m Yahoo users
Cambridge News, September 22, 2016
No more hiding behind a cloud
BBC News, September 19, 2016
Tech Talent: Map of the UK's digital clusters
IDG Connect, September 12, 2016
Darktrace extends ‘AI Security’ into Box and Salesforce.com
Global Security Mag, September 12, 2016
Darktrace has announced that it has extended the coverage of its self-learning technology to SaaS applications, including Salesforce.com
RTN.Asia, September 8, 2016
AGC Networks to offer self-learning technology from UK’s Darktrace
Singapore Business Review, September 8, 2016
APAC companies fall prey to 1,667 cyber attacks in July
Financial Times, September 7, 2016
Cyber attack survival guide
The Telegraph, September 4, 2016
Britain could have its own Google - but it will probably take decades
IDG Connect, August 31, 2016
The future of machine learning in cybersecurity: What can CISOs expect?
Techworld, August 29, 2016
UK AI startups to watch: the hottest machine learning startups in the UK
The Security Ledger, August 29, 2016
Samsung taps security start-up Darktrace for IoT protection
Acumin, August 27, 2016
US applauds Darktrace-Samsung security plan
The Telegraph, August 26, 2016
Sex, lies and fembots: one year on from the hack, what really happened at Ashley Madison?
ITProPortal, August 26, 2016
Darktrace partners up with Samsung
Information Age, August 26, 2016
NHS Ransomware revelation: a reality check up
Financial Times, August 26, 2016
Sage hack highlights wider UK data struggle
Huffington Post Canada, August 25, 2016
Unsupervised machine learning may be the ideal counter to financial cybersecurity threats
Computer Weekly, August 24, 2016
UK organisations still not taking ransomware seriously
Global Banking & Finance Review, August 24, 2016
New age robbers steal millions in cyber heists
Help Net Security, August 24, 2016
Privileged user abuse and the insider threat
Business Weekly, August 23, 2016
US hails Samsung-Darktrace IoT cyber security move
Computerworld, August 23, 2016
How to get a job as a security engineer: skills, qualifications, responsibilities and salary expectations
IoT Innovator, August 23, 2016
Samsung SDS partners with Darktrace to develop cyber offerings for Internet of Things
Cambridge News, August 23, 2016
Darktrace and Samsung working cyber defence solutions for IoT
Networks Asia, August 23, 2016
Samsung, Darktrace join forces to create security solutions for IoT
Global Banking & Finance Review, August 23, 2016
Samsung SDS signs partnership agreement with Darktrace
PC Mag, August 20, 2016
Your new CSO might be a learning computer that loves cats
Tech City News, August 18, 2016
‘It hasn’t affected our plans for hiring’: Startups defy post-Brexit gloom
Business Weekly, August 18, 2016
US bike giant Trek selects Darktrace
Computer Business Review, August 12, 2016
AI in cyber security: creating the best defence against modern cyber attacks
Fast Company, August 8, 2016
This security company based its tech on the human immune system
BBC News, August 2, 2016
Can machines keep us safe from cyber-attack?
TechRepublic, July 28, 2016
IoT hidden security risks: How businesses and telecommuters can protect themselves
Global Banking & Finance Review, July 26, 2016
Darktrace reports 600% revenue increase as global growth continues
Cambridge News, July 26, 2016
Darktrace grows 600%
Financial Times, July 25, 2016
VC firms invest $200m in UK tech start-ups after Brexit vote
Computer Business Review, July 25, 2016
London keeps tech investment lead despite Brexit
Global Finance, July 22, 2016
Fear of a hack attack
Business Weekly, July 20, 2016
Samsung invests in Darktrace
Politico, July 18, 2016
Cyber ransom attacks panic hospitals, alarm Congress
ITProPortal, July 14, 2016
Samsung SDS invests in blockchain and security start-ups
ZDNet, July 14, 2016
Samsung SDS invests in UK cybersecurity firm Darktrace
The Korea Herald, July 14, 2016
Samsung SDS invests in Darktrace, Blocko
IBS Intelligence, July 14, 2016
Samsung SDS sets up tech investment fund
Cambridge News, July 14, 2016
Samsung is latest big name to back Darktrace
BBC News, July 13, 2016
Gloom and hope for the future in UK tech
The Telegraph, July 11, 2016
From GCHQ to Google: the battle to outpace hackers in the cyber race
The Telegraph, July 9, 2016
UK startups can shine in a post-Brexit world
Business Insider, July 9, 2016
Billionaire Mike Lynch explains why he's putting his money into a Cambridge cybersecurity startup that's full of spies
Cambridge News, July 7, 2016
Four of the best in business in Cambridge
Reuters, July 6, 2016
Darktrace raises $65 million in funding round led by KKR
CNBC, July 6, 2016
Cybersecurity start-up Darktrace raises $65 million backed by KKR
Wall Street Journal, July 6, 2016
Despite Brexit, KKR buys stake in UK cybersecurity company
Bloomberg, July 6, 2016
KKR, Softbank fund Mike Lynch’s Darktrace cybersecurity startup
Fortune, July 6, 2016
This cybersecurity startup raised $65 million to track digital intruders
Wired, July 6, 2016
Darktrace cybersecurity startup just raised £49 million
Mail Online, July 6, 2016
Darktrace raises $65 mln in funding round led by KKR
FT.com, The Connected Business, July 6, 2016
Lack of role models keeps women out of cyber security
Evening Standard, July 6, 2016
Spooks and techies get £50m from KKR for cyber security push
Yahoo! Finance, July 6, 2016
Cyber security company Darktrace in $65 million fundraise to accelerate global expansion in round led by KKR
City A.M., July 6, 2016
This UK cyber security startup just landed $65m
Computer Weekly, July 6, 2016
UK's Darktrace aims to lead the way to automatic cyber security
ZDNet, July 6, 2016
Cybersecurity startup Darktrace gets $65m investment boost
Infosecurity Magazine, July 6, 2016
UK security biz Darktrace pockets $65m in funding
Insider Media, July 6, 2016
Cyber security firm in $65m fundraise
Silicon Angle, July 6, 2016
Machine learning cyber security startup Darktrace raises $64m Series C
Business Insider, July 6, 2016
A Cambridge cybersecurity startup that's full of spies just raised $65 million
Cambridge News, July 6, 2016
Cambridge company raises $65 million
Business Weekly, July 6, 2016
Darktrace raises $105.5m in a year to repel cyber raiders
Tech Week, July 6, 2016
Darktrace raises £50m funding for cyber defence push
TechCrunch, July 5, 2016
Cybersecurity startup Darktrace intercepts $64m in fresh funding at a valuation of over $400m
SC Magazine, June 24, 2016
Darktrace boss says we are living in a “golden age of criminality”
CIO Asia, June 22, 2016
Why machine learning may be the answer to future cybersecurity problems
Business Quarter, June 20, 2016
Darktrace looks to continue growing
Channel Buzz, June 16, 2016
Machine learning-based security vendor Darktrace looking for Canadian partners
Wall Street Journal, June 15, 2016
To stop hackers, treat them like a disease
Global Security Mag, June 15, 2016
Darktrace has been named ‘Best Cyber Security Start-up’ at the The 2016 Europas Awards ceremony, held in London last night
CIO Asia, June 14, 2016
NCC Group collaborates with Darktrace to fight targeted threats
PCR, June 11, 2016
5 things we learnt at Infosecurity Europe 2016
Cambridge News, June 8, 2016
Cyber criminals targeted by Darktrace and NCC alliance
The IT Nerd, June 7, 2016
In Depth: Darktrace
ITProPortal, June 6, 2016
The onset of artificial intelligence is a lot closer than you think
Enterprise Innovation, June 6, 2016
The battle to control corporate networks
ACCJ Journal, June 3, 2016
Cybersecurity Spotlight: Global security companies gather at Keio University
Yahoo! Finance, June 2, 2016
Former national intelligence expert launches Darktrace in Canada
National Post, June 2, 2016
Former national intelligence expert launches Darktrace in Canada
Financial Post, June 2, 2016
Former national intelligence expert launches Darktrace in Canada
Computer Dealer News, June 1, 2016
This security vendor enters Canadian market with former UK intelligence officer at its helm
The Telegraph, May 27, 2016
Biometrics will replace passwords, but it’s a bad idea
MIS Asia, May 20, 2016
Darktrace takes its Enterprise Immune System to East Asia
Intelligent Utility, May 12, 2016
Is alternative energy less secure?
Business Weekly, May 11, 2016
CIA veteran joins Darktrace advisory board
Cambridge News, May 11, 2016
CIA chief joins Cambridge company’s advisory board
IDG Connect, May 9, 2016
Can ‘good’ machine learning take on global cybercrime?
Computer Business Review, May 5, 2016
Before fighting a cyber attack, you have to find it first - how to tell if a data breach has hit your business
Threatpost, May 5, 2016
Diary of a ransomware victim
Security, May 1, 2016
RSA 2016: It’s time to turn big data into action
San Francisco Chronicle, April 29, 2016
Santa Clara charity has a narrow escape from ransomware
Global Security Mag, April 28, 2016
Darktrace announces that Catholic Charities of Santa Clara County has deployed Darktrace’s self-learning technology
Startups.co.uk, April 21, 2016
Businesses celebrate Her Majesty’s 90th birthday with Queen’s Awards
Insider Media, April 21, 2016
East of England companies win Queen's Awards
Business Weekly, April 21, 2016
Jewels in the crown as business leaders win Queen’s Awards
The Telegraph Business, April 21, 2016
Britain's brightest businesses named in Queen's Awards
Wired, April 20, 2016
Mike Lynch: Machine learning is fuelling a cyber arms race
Darktrace, April 12, 2016
Fast Facts
Computer Business Review, April 12, 2016
Password killers, digital safes & machine learning: 5 innovative cyber security products launched so far in 2016
GTNews, April 12, 2016
Financial crime chooses hi-tech guile over guns
Federal Times, April 11, 2016
FDIC employee left job with 44,000 records
Robotics & Automation News, April 6, 2016
Darktrace launches machine learning network security system
Politico, April 5, 2016
Cyber fallout from the Panama Papers
The Hill, April 5, 2016
Panama Papers a win for encryption backers
Computer Business Review, April 4, 2016
Panama Papers: Cyber security failings among the many revelations of huge data leak
Cambridge News, March 24, 2016
Man vs machine? Daleks can't climb stairs!
ITProPortal, March 22, 2016
Threat of the month: a physical compromise
Computing, March 18, 2016
Increasing automation, based on big data analytics, is the future of security, claims Darktrace
Cambridge TV, March 15, 2016
Darktrace Antigena
Bloomberg Business, March 10, 2016
A sentinel that cuts through clutter
Business Weekly, March 9, 2016
Darktrace ‘digital antibodies’ allow machines to fight off cyber attacks
El Daily Post, March 7, 2016
Cyber attacks: In Mexico, it’s a question of when, not if
Techgoondu, March 6, 2016
Securing virtualised IT
Accounting Web, March 5, 2016
Boost your computer's immune system
The Telegraph, March 5, 2016
Ex-GCHQ-run Darktrace "diagnoses" sick computers and cures them
Internet of Business, March 2, 2016
Darktrace uses machine-learning for improved cyber-security
ZDNet, March 2, 2016
Darktrace’s 'digital antibodies' fight unknown cybersecurity threats with machine learning
Cambridge News, March 2, 2016
Computers can automatically fight hackers thanks to Darktrace
Examiner, March 1, 2016
Cybersecurity industry is still chasing ghosts and phantoms
Security Buyer, March 1, 2016
Darktrace cyber 'immune system' fights back
Wall Street Journal, February 24, 2016
For your eyes only: software that stops snoopers
Wall Street Journal, February 24, 2016
How to hack a smartphone with a fake fingerprint
iTWire, February 23, 2016
Telstra strengthens internal security with Darktrace
eGov Innovation, February 23, 2016
Next-generation cybersecurity strategies: immune systems and machine learning
Business Insider, February 18, 2016
The 100 coolest people in UK tech
Infosecurity Magazine, February 17, 2016
glibc flaw affects Linux machines and IoT
Financial News, February 9, 2016
Darktrace reports 750 installations of enterprise immune system
ETCIO.com, February 9, 2016
With over 500 pc growth in bookings, Darktrace makes its mark in the cyber security space
Infosecurity Magazine, February 9, 2016
DoJ and DHS employee details exposed in latest hack
Business Weekly, February 8, 2016
Darktrace reports surge in cyber defence demand
Techworld, February 5, 2016
The UK’s 10 most promising cybersecurity startups 2016
Japan Today, February 4, 2016
Japan gets serious about cybersecurity as Olympics approach
Channel News Asia, February 4, 2016
What can be done to protect Singapore from cyber attacks?
PCMag UK, January 28, 2016
From hacked pacemakers to cyber-attacked dissidents, Enigma Conference offers a fresh look at security
ITProPortal, January 28, 2016
DDoS attack: Threat of the month
Business Reporter, January 28, 2016
2016: The year of smarter cyber-security and ‘immune system’ technology
International Business Times, January 27, 2016
Bloomberg lists innovative UK start-ups to watch in 2016
City A.M., January 26, 2016
Bloomberg Innovators 2016 List: These are the most innovative businesses in the UK - from coffee creators to fintech leaders
Bloomberg Business Innovators 2016, January 26, 2016
Darktrace
MIT Technology Review, January 25, 2016
Venture capitalists chase rising cybersecurity spending
City A.M., January 21, 2016
The firms benefiting from the cybercrime arms race: NCC, Sophos and Darktrace make UK a cybersecurity leader
Business Weekly, January 20, 2016
Tech entrepreneur shines light on far-sighted PM
Beta News, January 18, 2016
Cyber attacks on industrial Internet of Things are on the rise
SC Magazine, January 18, 2016
Ukraine blames Russia for cyber-attack on airport
Mail Online, January 16, 2016
UK and US spies to carry out fake hacking attacks on banks, airlines and nuclear plants under deal signed by Cameron and Obama
Digital News Asia, January 14, 2016
Cybersecurity: You can’t stop the bad guys, so...
Networks Asia, January 12, 2016
Digital transformation: an opportunity and a risk
Computer Weekly, January 12, 2016
Law should force companies to reveal cyber attacks, says Liam Fox
Information Age, January 12, 2016
The 2016 cyber security roadmap
Tech Week, January 8, 2016
WhatsApp users hit by targeted malware attacks
ITProPortal, January 8, 2016
New malware attack targets WhatsApp users
Computer Business Review, January 8, 2016
What does the cyber attack on Ukraine’s power grid mean for the UK?
The Telegraph India, January 6, 2016
Darktrace shares business momentum update and four key cyber security observations for APAC organisations in 2016
CIO Asia, January 6, 2016
Four key cyber security observations for APAC organisations in 2016
Networks Asia, January 4, 2016
2016 will be a year of transformation
Digital News Asia, January 1, 2016
Digital transformation initiatives = greater risks